"Hotels are going green too": a feature on ShMILE 2 project

"Environmental measures are a marketing tool for our hotel in the long term. Because all over the world, customers are increasingly opting for environment-friendly hotels. Very soon, the eco-label will be a selection criterion for guests; it will be like ISO standards in industry" says Nabil Kahil, manager of the Cecil hotel in Alexandria (Egypt) in a feature prepared by the EU Neighbourhood Info Center on ShMILE 2 (De l’expérimentation à la diffusion de l’Ecolabel en Méditerranée - From the experimentation to the diffusion of the Ecolabel in the Mediterranean).

This standard project, running since January 2012, aims to reduce the environmental footprint of tourist accommodations through the diffusion of the European Ecolabel in six countries of the Mediterranean: Egypt, Italy, France, Jordan, Greece and Tunisia.

Mr. Kahil participated in a workshop held in Nice (France) in November 2012 to share his experience on the benefits of eco-friendly hotel management with other tourism professionals taking part in ShMILE 2 project.

Use of special cleaning and hygiene products, reduction of energy and water consumption, generation of low quantities of waste, use of renewable energy sources are amongst the numerous advantages of the Ecolabel described in the feature "Hotels are going green too".

The feature appeared in three Egyptian newspapers - namely El Fagr, El Sabah and Zawya - as well in the Egyptian lifestyle magazine Identity

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ShMILE 2 website 
Project fact sheet