Building Innovative Actions and Activities for Sustainable Tourism and Fundamental Growth

Thematic objective: A.1 Business and SMEs development
Priority: Priority A.1.3 Encourage sustainable tourism initiatives and actions aimed at diversifying into new segments and niches
Brief description of the project: Tourism, which tends to be one of the fastest growing economic sectors in the world, is closely linked to development and represents one of the main income ‎sources for many developing countries. The Mediterranean base is a unique tourism and business destination and a major attraction for investors in search of new opportunities. The tourism model is not always sustainable and is mostly based on a mass highly seasonal tourism usually limited to destinations related to specific heritage sites. Most tourism models are not using new and innovative practices to substantially differentiate the touristic products. In this sense, the rich biodiversity of the area of cooperation, the existence of unemployment, the need to use innovation to diversify the tourism supply and strengthen the business sector, and the desirability of promoting the sustainable valuation of the rich natural heritage are factors that determine the appropriateness of undertaking such an initiative in this proposal.
Main objectives – issues to be addressed: This proposal will focus at relaunching and repositioning the Mediterranean tourism business based on advanced technologies that have not been used at all till today. Our proposal will plan new sustainable actions to couple coastal zones management with all heritage sites and inland protected areas exploitation, thus reducing the seasonality of the tourism flows. New AI techniques for delivering sustainable practices promoted into planning and decision making processes will be in the foreground.
Expected results: New sustainable touristic products in season and/or off-season periods created in specific niches with a cross-border dimension (historic and heritage related tourism); develop new services utilizing innovative technological practices; capacity building of relevant stakeholders involved in project activities; creation of new jobs; increased tourist flows visiting less-known touristic assets during season and/or off-season periods.
Partners already involved: Greece and Italy
Partners searched: Spain, Egypt, Israel, Jordan and Tunisia
Total estimated budget: 2.000.000 Euros
First name: Dimitris
Last name: Tsipianitis
Name of the organisation: Laboratory of Automation and Robotics, University of Patras
Type of organisation: University/research centre
City: Patras
Country: Greece
Email:​ ​
Phone number: +30 2610 969860
Skype contact: