CerTour-Med: A QUALITY MODEL FOR ALTERNATIVE TOURISM

Thematic objective: A.1 Business and SMEs development
Priority: Priority A.1.3 Encourage sustainable tourism initiatives and actions aimed at diversifying into new segments and niches
Brief description of the project: Alternative tourism (agrotourism, religious, historic, cultural etc) is a sector rather undeveloped but of high potential in the partners' countries. One of the necessary conditions in order for the alternative tourism to be developed and become attractive, is the provision of high quality services meeting or even exceeding the customers' needs and expectations The CerTour-MED aims at introducting and implementating on a pilot basis a new quality model (CerTour-MED Quality Model), specialized on alternative tourism which is easy to be understood and used by the MSMEs (Micro-Small-Medium sized Enterprises) of the sector in the partners' regions. The CerTour-MED exploits the results of the CerTour project that was successfully implemented in the Black Sea Basin 2007-2013 programme. The existing CerTour quality model, developed and implemented in this old CerTour Black Sea project, will be the basis on which the new CerTour-Med model will be composed
Main objectives – issues to be addressed: The CerTour-MED aims at introducting and implementating on a pilot basis a new quality model (CerTour-MED Quality Model), specialized on alternative tourism which is easy to be understood and used by the MSMEs (Micro-Small-Medium sized Enterprises) of the sector in the partners' regions
Expected results: -Development of a new easy-to-use quality model for alternative tourism (CerTour-MED quality model. - 120 SMEs pilot implemented and certified according to the CerTour-MED quality model (20 per partner). - Creation of a consultants/ assessors registry with 210 trained consultants/ assessors (35 per partner) - Networking
Partners already involved: GR, CY, ES
Partners searched: Local authorities or other public bodies from Egypt, Jordan, Lebanon, Tunisia. Project language: English
Total estimated budget: Approximately 1.400.000 EUR
First name: Marilena
Last name: Symeonidou
Name of the organisation: Organotechnical Sa (on behalf of a Greek Municipality)
Type of organisation: Local or regional public administration
City: Kavala
Country: Greece
Email: otech.med@gmail.com
Phone number: +30.251.0228081
Skype contact:
Website: http://www.cityofxanthi.gr