WINEPRESS

Objectif thématique: A.1 Développement des entreprises et des PME
Priorité: Priorité A.1.3 Encourager les initiatives et actions en matière de tourisme durable visant à la diversification dans de nouveaux segments et niches
Brève description du projet : The project has the following specific objectives: 1. Creating a network and joint co-operation between tourism managers and other stakeholders in the sector of eco-tourism, enotourism and sustainable tourism for the diversification of products & news niche of market 2. Create a common brand for a common product of tourism based on wine, which will allow to create synergies between the Mediterranean wines in order to offer a new tool and positioning in the global market 3. Design a common campaign of information and marketing through the methodology of the "Concurs Mondial Bruxelles" 3. Facilitate the cooperation of public-private partnership on the two shores of the Mediterranean in the sector of tourism and wine 4. Improve the transfer of technology and knowledge, exchange of good practices & experiences 5. Strengthen the technical and operational capacities of stakeholder of the tourism and cultural sector 6. Boost the entrepreneurship and to support the start-ups
Objectifs principaux – problèmes à traiter: Strengthen and support Mediterranean Sea Basin networks under a scheme of PPP – Public and Private Partnership, to consolidate a common strategy of territorial tourist and economic development of the area of cooperation, based on the Mediterranean wine culture and heritage.
Résultats attendus: 1. To facilitate the Networks. 2. To create a common brand and open new markets with new products and niches. 3. To exchange knowledge. 4. Technology transfer. 5. Mentoring and capacitation. 6. Strengthen of the local entrepreneurship ecosystem and start-ups.
Partenaires déjà impliqués: FINNOVA Foundation (Spain); Public Administration of the Province of Huelva, Andalusia Region (Spain)
Partenaires recherchés: 1) Public Administration; 2) energy agencies and other energies companies for revalorization biomass from vine growing 2) Chamber of Commerce; 3) Research Centres and Universities; 4) SMEs and other companies interesting in this topic; 5) other organisations, for instance, tour-operator, travel agencies, cruise terminal, and all kind of entities interesting in enotourism and ecotourism.
Budget total prévisionnel: 1,400,000 €
Prénom: José Manuel
Nom: Requena Benítez
Nom de l’organisme: FINNOVA
Type d’organisme: Autre
Autres: Foundation, non-profit
Ville: Valencia
Pays: Espagne
Courriel: jrequena@finnova.eu | juanmarevuelta@finnova.eu | m.martella@europeancollege.it
Numéro de téléphone: +32-2-808 55 76
Contact Skype: ajeroma
Site web: http://www.finnova.eu